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Lead capture and Meta ads automation for South African SMEs

Automations that pay for more than themselves.

Every enquiry is logged, answered in seconds and followed up automatically. Your Meta ads are watched by an AI agent, so budget moves to the ads that work. You see the difference in Rand, before and after.

Lead caught
Replied instantly
Cost per lead
Return on ad spend

Illustration: a tree grows from its roots as you scroll. Its branches are labelled lead caught, replied instantly and cost per lead.

Where the money slips out

Most leads aren't lost to a competitor. They're lost to waiting.

Sun 21:40

The late enquiry

Someone fills in your ad's form on a Sunday night. You see it on Monday morning. By then they've called someone else.

Day 3

The forgotten follow-up

A lead got one reply, then nothing. Nobody meant to drop it. It slipped under a busy week.

Every day

The ad nobody checks

One ad keeps spending without bringing in a single enquiry. Nobody notices until the card statement arrives.

What we build

Two systems. Both run while you're on site.

We only do two things, so we can do them properly: catch every lead, and stop paying for ads that don't bring any.

Lead capture automation

No enquiry waits. None gets forgotten.

From the second a lead lands, the system takes it from there.

  • Every new lead is logged, from your Meta lead ads and your website form.
  • You're notified straight away, with who it is and what they asked.
  • The lead gets an instant reply, in your business's voice.
  • Anyone you haven't contacted yet gets an automatic follow-up.
Meta ads optimisation

An AI agent that watches your ads for you.

It reads every ad's results and moves your money toward what's working.

  • Pauses ads that aren't bringing in leads.
  • Pushes budget to the ads that are.
  • Creates new ad variants to test against your best performers.

You stay in control. It starts by recommending changes for you to approve. It only runs on its own once it has proven itself on your real data.

How it works

From ad click to answered, while you're on site.

  1. 21:40:02Noticed

    Lead in

    Someone taps your Meta ad and fills in the form. It's logged the second it lands, no one has to check.

  2. 21:40:05Acted

    You're told

    You get their name, number and what they asked for, straight away.

  3. 21:40:09Acted

    They're answered

    They get a reply in seconds, telling them you've got their message and what happens next.

  4. Day 1Acted

    Followed up

    Nobody's called them yet? A follow-up goes out automatically, so the lead doesn't go cold.

  5. Month endReported

    Reported

    Leads in, cost per lead, and which ads paid for themselves, in Rand.

One example, start to finish. Yours is shaped around where your enquiries actually come from.

See what the reporting looks like

What we aim for

The targets every build works toward.

These are goals we design for, not results we've measured yet. Your audit and your own before-and-after numbers are what count.

Every system we build
Recovers more than it costs
Cost per lead
20%lower
Reply to a new lead
30sec
Audit to live
5days

Working together

From first call to a system that's running.

  1. Free audit

    A 30-minute conversation. We find where leads are leaking and put a Rand estimate on it, in writing.

  2. Build fee, agreed upfront

    A one-off fee to design, build and launch your system. Scoped and quoted in writing before any work starts.

  3. Flat monthly fee

    Then one flat monthly fee to run, monitor and keep improving it. No lock-in, stop any month.

  4. Before and after, in Rand

    You see your numbers before we start and every month after. No vague percentages.

Why Prospertide

Small enough to care. Built to keep running.

Built by the person you speak to

Prospertide is founded and run by Eric Nel. No account managers, no hand-offs. The person scoping your system is the one building it.

Tested end to end first

Every system is run from the first lead to the last message before it goes live. If something fails, you hear about it. It never fails quietly.

Built on n8n, on our own server

An open automation platform, not a black box. No per-lead platform fees stacked on top of your monthly fee.

Priced and reported in Rand

A South African business for South African businesses. Results in the currency you pay wages in.

Questions

The things owners usually ask first.

What does it cost?

Two parts: a one-off build fee to design, build and launch your system, then a flat monthly fee to run and improve it. Both are quoted in writing after the audit, before any work starts, so you know the full cost before you commit.

Is there a contract or lock-in?

No. The monthly fee is month to month and covers running, monitoring and improving your system. You can stop any month.

Will the ad agent change my ads without asking?

Not at the start. It recommends changes and you approve or dismiss each one. It only acts on its own once its recommendations have proven right on your real data, and it always tells you what it did.

Where do my leads come from, and do I need new tools?

We work with where your enquiries already come from, like Meta lead ads and your website form. The audit maps your setup before anything is built, so there are no surprises.

Is this only for bigger businesses?

No. It's built for owner-run SMEs: the business where the owner is on site all day and enquiries come in while they're busy.

What happens to the details leads send in?

They're used for one thing: getting back to that lead for you. Read the privacy notice for how this site handles your own details.

Free savings audit

Tell us where leads slip. We'll put a Rand figure on it.

A 30-minute conversation, a written estimate in Rand, and a fixed quote for the build. No obligation after that.

  1. 1You send this form. Two minutes, no card details.
  2. 2Eric replies personally to set up a 30-minute call.
  3. 3You get a written estimate of what's slipping, in Rand.

How the estimate works

enquiries answered late or never
× your close rate
× your average job value
+ ad spend on ads with no leads
= what's slipping each month

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